This was a fun brief – to promote a Spanish zombie film for Odeon Cinemas. We went for the Blair Witch style promotion and seeded online ads on MSN and Sky News sites, creating the temporary illusion that REC, was real.
This was a fun brief – to promote a Spanish zombie film for Odeon Cinemas. We went for the Blair Witch style promotion and seeded online ads on MSN and Sky News sites, creating the temporary illusion that REC, was real.